brand strategy
Strategy or Execution?
Both are equally vital in disruptive times.The difficulty of putting a strategy into action is well documented. For decades, researchers and consultants have produced studies on business failure rates and…
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The Power of Private Brands
The development of private brand products is booming. In 2020, the market share of private brands in the United States was 19.5 percent, according to Statista. Over that year, retail…
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